Master of Arts in Entrepreneurship & Innovation


> Department of Business, Entrepreneurship & Innovation

Degree Overview

Home to a who’s who of high-tech powerhouses—including Apple, Cisco, Facebook and Google—Silicon Valley boasts extraordinary achievements in innovation and entrepreneurship. The culture has fueled the growth of over 135,000 start-ups and has also informed the development of our one-year Master of Arts in Entrepreneurship and Innovation degree.

The 12-month program is designed for graduate students seeking to establish their own business ventures, manage entrepreneurial enterprises, transition to new careers, or thrive through innovation within their current place of work. It provides an excellent way to earn your Master’s degree with minimal impact to your professional or personal life.

Cohort courses are delivered both online and on ground with the in-class meetings conducted after work hours or on weekends. The 30-credit program includes a practicum where students apply their new skills to their own start-up ventures or innovative ideas. Students without a business background are also welcome to enroll in the program, but will need to attend a special pre-session in the 4 weeks prior to the program’s start.

Course Highlights

Business Models and Planning  How do you launch an innovative idea? Learn about the components of business model innovations focused on developing and driving competitive value for new businesses or ideas. Get inspired to rethink and redesign your business assumptions, strategies and innovative ideas.
Entrepreneurial Marketing  Learn how to use basic marketing tools to realize the potential of a new business venture or idea. Understand the nature of marketing challenges facing entrepreneurs and innovators, and then develop implementable solutions to address these.
Digital Transformation and Social Media  Examine and understand trends that shape new market realities. Learn about the causes and consequences of digital disruption, and how to manage marketing efforts in the digital world.

When you’re ready to apply or just want more information about getting started, visit our Admissions section. Or give us a call at 800.264.7955. We'll be happy to help you find details on application requirements, tuition and navigating the financial aid process.

You can find more information about our graduation rates,
the median debt of students who completed the program,
and other important information at this link.